I NEED MONEY

By Daniel Mbatu
Money is essential for living but the problem is people fail to understand that there are principles behind everything created in life. VALUE in wealth creation cannot be under-estimated. Money only flows towards the direction of VALUE. That is why a man's wealth is always a function of the level of value he is able to create. This principle is based on five key points, highlighted below:
Value: To have more money, we ought to know what money is. In the past, there is no such thing as money; we simply barter the things that we want. Money is used as a measurement of value. Therefore money is a value. So in order to earn more money, one has to create more value. The more value you create the more money you will earn. With this in mind, evaluate the business that you are doing or about to do. Are you creating great value to your customers?
Value could be in the form of answering a question, solving a problem or giving direction to the confused. In what so ever format it may be; it has the potential of bringing wealth especially when its intentions are genuine.
Wealth Creation = Value.
Audience: Creating value is extremely important, but your earning will be limited by your number of audiences (customers, prospects). Audience here talks about your reach, your market; targeted market. We took a step further from just creating value to the audience you want to reach. Audience can also be described as your network. David Oyedepo in one of his books said “your network determines your net worth”. The audience you are able to reach with the value you have will also determine the wealth you are able to create. For example, reaching 100 persons that are willing to pay N500 for a value you offer is different from 500 willing to pay N250. Here. We will say that Wealth Creation = value x Audience. Is your business capable of reaching the masses? Some of the channels you can use to get audience is the Internet, print media and any form of media
Wealth Creation = Creating Values X Audience
Leverage: Leveraging is the key to multiply your business. Leverage is like an advantage gained by being in a position to use something. This means, we could create more wealth with the help of some external tools like people, finances and any other resources. There are many forms of Leveraging but we would restrain ourselves to the use of people. The bible says one will chase a thousand and two will chase ten thousand and not two thousand. Two good heads are better than one they say, right? Yes. We will definitely achieve more when we have people working with us or for us (the former is always better). What would have taken you ages to do will be done in few hours and mistakes could also be minimized because of the quality of inputs you might get from other parties.
Wealth Creation = Creating Values X Audience X Leverage
Uniqueness: Uniqueness is simply standing out. Being different from the crowd. It will be difficult for you to break and penetrate an existing market for example if you don't carve a niche for yourself. The most outstanding person always gets or attracts the most wealth. You need to ask yourself these questions: what makes me different form Mr. A? Why would a client come to me? What would make somebody travel a long distance to patronize me? And you must be conscious of this fact if you must create wealth.
When you have a unique business; you control two (2) important areas. They are the prices or rates of your products and the location of your business. When you have a unique business, people come to you and you control the prices!
Wealth Creation = Creating Values X Audience X Leverage X Uniqueness
Efficiency: Efficiency in general describes the extent to which time or effort is well used for the intended task or purpose. This place more emphasis on you. How well are you grounded in what you are doing; how serious are you; How much time do you put into it; and many more questions will determine how efficient you are? When you are more efficient, you can reach your goals faster.
In what scenarios, will you be most efficient? Basically, when you are doing a business that (1) you enjoy and (2) you are good at. Choose a business that you are passionate about; this is when works meet play and you need not work another single day.
Your strengths or your full potential when fully unleashed will bring your business further as your strengths in most cases are many times greater than your weakness.
Your level of efficiency will ultimately keep you in wealth and create more wealth for you at the long run.
Wealth Creation = Creating Values X Audience X Leverage X Uniqueness X Efficiency
In conclusion, 'There are no successful businesses; there are only successful people'. The only way to have a permanent successful business (wealth creation) is to be a successful person.
Stay focus and stay successful.